Marks & Spencer to stop selling 'cauliflower steak'


An M&S cauliflower steakImage copyright
Rachel Clarke

Image caption

The supermarket said the plastic tray packaging was designed to protect the product

Marks & Spencer says it will stop selling its ‘cauliflower steak’ after shoppers mocked the product.

The veggie steak – two slices of cauliflower and a lemon and herb drizzle – was being sold for £2.

Customers argued a whole cauliflower could be bought for £1 in its shops and raised concerns about excess packaging.

An M&S spokeswoman said: “We work hard to create quick and convenient meals for customers; however on this occasion we didn’t get it right.”

Shoppers have also been questioning the plastic wrapping on a coconut sold by Sainsbury’s.

The cauliflower steak was part of the new Veggie range and after an introductory offer, which reduced the price by 20%, it would cost £2.50.

M&S told BBC Three the range was aimed at customers wanting a “quick and convenient vegetarian meal option”.

On Tuesday, it said the plastic tray packaging was there to protect the product and that it was “widely recyclable”.

A spokeswoman for M&S said: “Once we’ve sold the stock that is currently in stores, we won’t be ordering any more of this product.

“We work hard to create quick and convenient meals for customers; however on this occasion we didn’t get it right.

“We have launched many other vegetarian dishes that are already proving popular with customers.”



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